DTC and retail-ready, at once.
Packaged regenerative brands win by scaling direct and landing on the right shelves. We build the DTC engine and the brand story that makes buyers — and category buyers — say yes.
Marketing a regenerative CPG brand means building a direct-to-consumer engine — store, email, and ads — while getting retail-ready with the brand, story, and proof a category buyer needs. It's the "how to sell" playbook the regenerative-food space has been missing since ReGen Brands stepped back. Direct Farm builds the DTC side and the brand foundation that scales into retail without losing the story.
The plays that work for Regenerative CPG.
A DTC store that scales
Subscriptions, bundles, and a checkout tuned to grow direct revenue and lifetime value.
Brand & packaging story
The identity and narrative that let you sell on values, not just price — on-shelf and online.
Email & retention
Flows that turn a first try into a pantry staple and a repeat subscriber.
Paid acquisition
Meta and Google acquisition that pays back — the channel we've run to 4:1 on our own launch.
Retail-readiness
The pitch, the proof, and the velocity story a distributor or category buyer needs to say yes.
Business development & consulting
Growth strategy above the marketing — wholesale and retail expansion, partnerships, and pricing to grow the whole business.
26% of sales from email for Flourish & Roam.
The retention system drove 26% of total sales, grew a dormant list from 1,100 to 3,300+, and helped lift sales 154% overall — the DTC engine a scaling brand runs on.
Regenerative CPG — your questions.
Yes. DTC gives you margin, first-party data, and a direct line to customers — which also makes your retail story stronger by proving demand and velocity.
We build the brand, proof, and DTC traction that make the retail pitch land. We're not a broker, but we make you the brand a buyer wants to bet on.
We handle brand and story, and coordinate packaging design so what's on shelf matches what's online. If you have a packaging partner, we work with them.
The retention flows start compounding in weeks; paid acquisition scales as the unit economics prove out. We build in the order that protects margin.
Either. Many CPG brands start with the store and email, then add ads and automation as a Growth Partnership once the engine's proven.
Let's build your DTC engine.
Tell us where the brand is and where you want it. We'll show you the system that scales it — direct and on-shelf.